Известия за новите обяви от Ай Ес Джи Би Джи ЕООД
13.05.2022
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Head of CRM, Ай Ес Джи Би Джи ЕООД
  • location_onСофия
  • workПостоянна работа
  • scheduleПълно работно време
  • languageАнглийски

Head of CRM

Description:

Anakatech is an innovative technology company focused on the development of its iGaming Platform and unique variety of soft games both web and mobile-based. The company is B2B oriented and accomplishes the whole cycle, from the development of games to the support of our partners & end-users.

Established in 2013, with an office in Sofia, Bulgaria, Anakatech’s growing global teams of highly skilled professionals offers our clients expertly developed software, a spectacular selection of games, comprehensive business solutions, achieved through our marketing, analytical, and support services, while still retaining the enthusiasm of industry pioneers.

With the rapid expansion of our Bulgarian office, we are looking for a highly-motivated person to join our team as a Head of CRM.

Responsibilities:

-Leading the establishment and the delivery of CRM strategy and underlying processes needed to see it through;
-Play a key role in our overall digital marketing planning and delivery for acquisition and retention;
-Driving a culture of continuous improvement within the CRM team;
-Ensuring that automation enables efficiencies, creating a data-rich and productive CRM process;
-Being an engaging and inspirational leader to the CRM team and wider group;
-Driving engagement and revenue across channels such as email, push notifications, SMS, and messenger platforms;
-Leading the development and maintenance of the CRM calendar to ensure it remains updated with the latest information;
-Monitoring performance activity and reporting back to the wider team;
-Planning and managing multi-channel marketing campaigns;
-Conducting regular market research to keep up to date on trends and competition;
-Leading preparation of creative briefs based upon campaign objectives, including initial preparation, copywriting, execution and analysis and developing your creative team members to be able to maintain this on an ongoing basis;
-Developing the CRM roadmap, segmentation, content planning, and strategy.

Requirements:

-3+ years of results-focused CRM management and leadership experience specifically gained in a --B2C digital marketing environment, online gaming an advantage;
-Comprehensive understanding of wider digital marketing principles and running integrated marketing campaigns;
-Engaging, empathetic, and nurturing approach to management;
-Previous experience working with CRM automation and email service providers e.g. SendGrid, -Silverpop, Solitics, Optimove;
-Competent in using online automated marketing tools, aware of the current trends, and a good understanding of the best practices;
-Highly data-driven with exceptional analytical systems practice balanced with great creative flair;
-Excellent oral and written communication skills;
-Collaborative and open, with a growth mindset;
-Creative, daring, and motivated.
Препрати
13.05.2022

Head of CRM, Ай Ес Джи Би Джи ЕООД
  • location_onСофия
  • workПостоянна работа
  • scheduleПълно работно време
  • languageАнглийски
Известия за новите обяви от Ай Ес Джи Би Джи ЕООД
Ай Ес Джи Би Джи ЕООД
Anakatech is an innovative technology company focused on the development of its iGaming Platform and unique variety of soft games both web and mobile based.
  • calendar_today В България от 2013
  • people_alt 220 служители