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29.06.2020, Ref.#: SB_CRM
★★★★★ Sports Betting CRM Specialist, Pontica Solutions Ltd.  Вижте визитка на компанията
Месторабота София, ул. „Черковна“ 38; Постоянна работа; Пълно работно време; Езици: Английски
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Sports Betting CRM Specialist

**All interviews will be conducted remotely (online or by phone).

Our client is a start-up sports betting platform. As a CRM Specialist, you will plan and deliver cutting-edge CRM strategies encouraging customer retention and loyalty as well as influencing strategic developments of the packages offered to customers.


  • Implementation and measurement/tracking of CRM strategy to ensure effective ROI in terms of old players regenerated, and registrations converted to depositing.
  • Creation, segmentation, and execution of promotions sent out to customers across all sports and regions.
  • Preparing and sending targeted marketing communications to specific groups of players within the database such as non-funded, lapsed, VIP levels, etc.
  • Analysis of a large amount of data to spot trends and patterns.
  • Cross marketing activities when required and troubleshooting of issues working closely with the customer support team.


  • Previous experience in a similar CRM role in the sports betting industry.
  • Ability to create a promotional plan, execute and monitor the success of the plan.
  • Experience in CRM management, affiliate management, trading, and/or digital marketing.
  • High level of Excel, Word and some HTML skills and computer literacy in general.
  • In-depth knowledge and interest in sports.
  • Excellent analytical and communication skills.
  • Fluent in English.


  • Fixed working hours (Monday-Friday).

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